The Builder
You run a side business or a small company
Systems, margin, and marketing that actually works.
Your path
Start a Business
13 steps · 8–12 weeks
- 1.Pressure-test the idea
- 2.Choose the business model
- 3.Write the one-page plan
- …and 10 more
Start Here
What are you building?
There's a lot on this site. Rather than browsing, pick the description that sounds most like you — each one leads to a sequence rather than a pile of articles.
The Operator
You manage the money and operations
Cash flow, tax, credit and real estate clarity.
Your path
Build Personal Wealth
10 steps · Ongoing
- 1.Know where the money goes
- 2.Build the emergency fund
- 3.Understand and improve credit
- …and 7 more
The Adopter
You want leverage from AI and software
What to use, how to set it up, what it costs.
This path is being written. We publish a Path when every step is complete — a half-built sequence is worse than none.
Get notifiedOr just start reading
Everything published so far.
- How to Choose a Business Model (Before You Build Anything)Business · 5 min
- Unit Economics: The Four Numbers That Tell You If Growth Will HelpBusiness · 5 min
- Retainers vs Projects: Which Revenue Model Fits Your BusinessBusiness · 5 min
- Productized Services: How to Sell Expertise Without Selling HoursBusiness · 5 min
- The Weekly Business Review: 45 Minutes That Replace Most MeetingsBusiness · 5 min
- When to Make Your First Hire (And How to Know You Can Afford It)Business · 5 min
- How to Delegate Without Ending Up Doing It AgainBusiness · 5 min
- How to Write an SOP People Actually FollowBusiness · 5 min
- Build a 13-Week Cash Flow Forecast (The Only Forecast That Prevents Surprises)Business · 5 min
- How to Price Your Services: A Method That Survives Contact With ClientsBusiness · 5 min
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